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Marketing Manager, London, Oryon Imaging

Published 2022-06-29
Expires 2022-07-29
ID #1064616983
Free
Marketing Manager, London, Oryon Imaging
United Kingdom, London, London,
Published June 29, 2022

Job details:

Job type: Full time
Contract type: Permanent
Salary type: Per annum
Occupation: Marketing manager


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Description

About the role You will drive the marketing strategy to engage our customers across the three brands; with 90% focus on Oryon Imaging, which provides affordable diagnostic imaging to private healthcare customers. At Oryon, we believe that private healthcare should be accessible to all. We have built our company by providing an Affordable service, without compromising Quality. On the contrary, we seek to provide the best possible Quality in everything we do, which reflects in our work and solutions we design. Joining Oryon allows you to be part of a fun growing organisation, with an opportunity to learn and make an immediate impact. You will work closely with the Technology, Innovation, Commercial and Clinical teams to propose customer-focused efficiency enhancing solutions. You will be our go-to marketer in the organisation, providing your HOD with relevant insights and solutions. Leading a small team of two, you’ll be proactive and ambitious to continue to improve our customer journey. Responsibilities Define the marketing strategy, ensuring the goals area aligned with the overall business strategy. Work with the team to plan and execute marketing plans and campaigns. Oversee all content, making sure all marketing material is aligned with Oryon Brand and Tone of Voice guidelines. Work with the team to provide in-depth data analysis, using third-party tools (Freshmarketer, Ahrefs, Google Analytics), to identify high-impact data-driven testing opportunities and problem areas. Compile test proposals, present relevant insights and suggest data and customer feedback led solutions. Work with the wider team to enhance customer engagement through our online community Connect. Manage external agencies and suppliers. Thorough reporting and ownership of all marketing activities; timely and clear presentation of relevant data and results. Accountable for governing the overall marketing budget. Lead the marketing team promoting learning and development culture across the department; working together to keep up-to-date with the marketing trends and ‘best practice’. An Oryon Brand Ambassador and guardian. Oversee the internal communications; champion in articulating Oryon’s vision and values across all stakeholder groups. Communications with key stakeholders within the business and externally. Undertake, manage and analyse market research. Work closely with the wider team to propose customer-focused efficiency enhancing solutions. About You Experienced marketer in B2B, ideally with a marketing degree or qualification(s). Preferably coming from a digital marketing background. Working knowledge of Google Analytics and other tools such as Ahrefs and Freshmarketer is desirable. Comfortable in analysing and interpreting data, experience using tools like Data Studio, Excel, Tableau is an advantage. Line management experience is advantageous. Comfortable working in a rather small, but fast, agile and growing environment, collaborating with various stakeholders to bring better, more streamlined solutions for customers. Always Customer focused. Benefits At Oryon we reward and recognise commitment to work with company benefits which include: 35 days of holiday (incl. bank holidays). Hybrid working and flexibility. Contributory pension and Life Insurance scheme. Private Health Care scheme and Diagnostic Scans to your Friends & Family by Oryon Imaging. Access to a variety of CPD courses available live and on-demand offered by Oryon Develop. Other training, learning and development opportunities. Enhanced maternity and adoption leave. Cycle to Work Scheme. Season Ticket Loan. Benefits platform: Salary Extras provides you with discounts for gyms and online shopping, as well as a rewards platform to recognise good work. Wellbeing: Employees Assistance Program to support mental, physical and financial health. Fruits and refreshments at the office. Team Events: our Social Butterflies look after the company culture by organising various events throughout the year; from breakfasts at the office, afterwork activities or drinks to all day summer teambuilding, themed parties or even weekends away abroad

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    Employer's info

    Oryon Imaging
    Registered on October 7, 2017

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    Marketing managers oversee the promotion of a business, service, product or brand. Depending on the organization, they may be managing the marketing of a whole line of products and services, or be focused on one particular thing to promote. They may also be in charge of a staff of marketing assistants.


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